SPARK THE GOOD VIBES
MEXICANITY IS IN OUR NAME, SO IT’S PART OF OUR EVERY DAY.
It means working hard, living vibrantly, and spreading positivity in everything we do. We believe there’s fun in everything—and we know where to find it—because the world can always use a little more joy.
How We
Celebrate
- Commemorate
- Positivity
- Fun
- Magic
THIS
MEANS
we:
WORK HARD AND CELEBRATE OUR WINS
We know winning is contagious, so we take time to acknowledge one another’s contributions to our combined success and encourage working together to create a tradition of winning.
BELIEVE ATTITUDE IS EVERYTHING
We take our work very seriously because we take so much pride in what we do. But if we take ourselves too seriously, we’ll lose sight of why we do it. Attitude is everything.
FIND FUN ANYWHERE
We choose to find fun in everything we do and everywhere we are. Our work, our company, and our brand reflect the good times we strive to inspire in our people and everyone else around us.
SPREAD THE MAGIC OF MEXICANITY
We believe so much in celebrating good times that we created our own word for it. Mexicanity. By working hard, living vibrantly, and celebrating what makes us different, we can bring the spirit of Mexicanity to life and share it with the world.
Our values guide how we:
Act: With trust, empowerment, integrity, and empathy.
WE GOT YOU!
Work: With teamwork, diversity, respect, and leadership.
ALL FOR ONE
Celebrate: With celebration, positivity, fun, and magic.
SPARK THE GOOD VIBES
Dream: With innovation, effectiveness, and learning.
INNOVATION THAT MATTERS
Deliver: With balance, prioritization, and accountability.
SMART PERFORMANCE
