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PRESS Releases

Check out the latest news from Avocados From Mexico.

November 16, 2022

What's #AlwaysGood? Free Guac! Avocados From Mexico® Offers Fans Free Guacamole as the World's Biggest Soccer Event Kicks-Off

For the first time ever, the world's biggest soccer event, which nearly half the world's population tuned... in for in 20181, will kick off on November 20, 2022. And for avocado lovers, that's great news!


October 18, 2022

Avocados From Mexico® Teams Up with Power Couple Deion Sanders and Tracey Edmonds to Kick-Off the Ultimate Big Game Guac Showdown

Avocados From Mexico (AFM), the number one selling avocado brand in the U.S., is kicking off its national...shopper marketing campaign for the Big Game featuring football legend, Deion Sanders and his fiancée, award-winning TV and film producer, Tracey Edmonds.


October 03, 2022

Avocados From Mexico® and Susan G. Komen® are Painting the Produce Aisle Pink this October

Avocados From Mexico® (AFM) is partnering with Susan G. Komen® to "Share The Good" for the second consecutive...Awareness Month in the produce aisle this October. AFM – the number one avocado brand in the U.S.


September 29, 2022

Avocado Imports Achieve Record-Breaking Impact Growth on Both Sides of the U.S.-Mexico Border

Imports of Mexican Hass avocados continue to make substantial contributions to the U.S. and Mexican economies...according to the latest economic contribution analysis conducted by Texas A&M University1 during the 2021-2022 growing season.


September 14, 2022

Avocados From Mexico™ Invites Shoppers to Celebrate the Delicious Duo of Guacamole and Tacos with New Guac N' Tacos Shopper Program

Guac and tacos is a combination that's #AlwaysGood, and in honor of National Guacamole Day (September... 16) and National Taco Day (October 4), Avocados From Mexico™ (AFM) is inviting shoppers to celebrate the delicious duo while helping grow consumption and demand around these key occasions.


August 23, 2022

Avocados From Mexico™ and Takis® Snacks Team Up to Recruit Legendary Soccer Players as Official Guackeepers in Latest Shopper Campaign

The world's biggest soccer event kicks off this November and Avocados From Mexico™ (AFM) and Takis® snacks are... scoring big with their new shopper marketing campaign, "Guackeepers Keep it Good," helping fans bring the goodness of guac to their soccer viewing parties.


August 01, 2022

Mexican Avocado Industry Celebrates First-Ever Avocado Export from Jalisco to United States

The Mexican avocado industry celebrated the first-ever delivery of fresh avocados across the border from the Mexican... state of Jalisco into the United States. The agreement was first announced in 2021 by Mexican authorities with the United States to allow avocado imports from the additional Mexican state.


July 12, 2022

AvoEats by Avocados From Mexico™ Brings Hungry Sports Fans Fresh and Innovative Fare

Concession stands are an ideal foodservice growth channel for AFM, with an increase in fresh avocado volume in 20212.... AvoEats by AFM is impacting hungry sports fans who want more than a traditional hot dog. In fact, at Hard Rock Stadium in Miami Gardens, total gross concessions sales at AvoEats increased 227% from 2019 to 20213.


April 4, 2022

Avocados From Mexico™ Introduces First-Ever Guactail™ Designed to Make Cinco Celebrators Say "CincOMG!"

It's time to take Cinco de Mayo celebrations from adequate to awesome. Avocados From Mexico™ (AFM), the number... one selling brand of avocados in the U.S., is showing fans new ways to celebrate with avocados this Cinco- by introducing the Guactail™. A drink so good, it will have you saying, "CincOMG!"


April 12, 2022

Avocados From Mexico™ Helps Shoppers Get Ready for Cinco de Mayo Celebrations Filled with Good Taste and Good Times

It's not Cinco de Mayo without guacamole. Avocados From Mexico™ (AFM), the number one selling brand of avocados... in the U.S., is partnering with Mission® and Modelo® to help shoppers turn their Cinco festivities into CincOMG-worthy celebrations.


March 16, 2022

With Avocados From Mexico, National Healthy Fats Day Never Tasted So Good

In celebration of National Healthy Fats Day on March 21, Avocados From Mexico, the number one brand of... avocados in the U.S., is helping to set the record straight about fat as an essential component of a healthy diet. Avocados are a heart-healthy fruit, containing 85% good, unsaturated fats and nearly 20 vitamins and minerals1, making them a delicious choice that is #AlwaysGood.


February 28, 2022

Avocados From Mexico's Taco Tip Off Program Makes College Basketball Season #AlwaysGood

As we head into the college basketball bracket season, the number one avocado brand and the number one tortilla... brand in the U.S. are inviting shoppers to celebrate game day with the return of "Taco Tip Off."


February 18, 2022

The Mexican Avocado Industry in the United States Applauds the Actions to Reinstate Mexican Avocado Imports

Avocados From Mexico (AFM) and the Mexican Hass Avocado Importers Association (MHAIA) applaud the hard work... and collaboration that has allowed the Mexican avocado export program to restart with inspections and avocado exports to the United States to resume, effective today.


February 10, 2022

Avocados From Mexico Extends Big Game Experience to Fashion Lovers with Launch of #AvoGlowUp TikTok Challenge

New York City style mavens can stop by the "Store of Goodness," a limited time pop-up located in Funny Pretty Nice at 64... MacDougal Street, from February 8-13 to experience the new Avocado Glow Apparel Collection and share their #AvoGlowUp.


February 10, 2022

Avocados From Mexico Partners with Comedian Andy Richter to Officially Unveil New Big Game Teaser

Avocados From Mexico (AFM), the number one selling avocado brand in the U.S., released its official 30-second Big... Game teaser featuring late-night funnyman and avocado-lover, Andy Richter, and the fruit that Americans just can't seem to get enough of.


February 1, 2022

Guacamole Recipes to Make Your Big Game Menu a Touchdown

Whether you're hosting a big game party at home or hitting the road to join friends and family, scoring a touchdown... with the crowd starts by supplying superstar snacks.


January 11, 2022

Avocados From Mexico Launches its Strongest Multichannel Shoppable Campaign and "House of Goodness" Digital Experience for the Big Game

Avocados From Mexico (AFM), the number one selling avocado brand in the U.S., is headed back to the Big Game... with a multifaceted campaign designed to engage consumers and make avocados shoppable at every touchpoint during the biggest avocado occasion of the year.


November 4, 2021

Avocados From Mexico Confirms It's Good to be Back in the Big Game in 2022

After sitting on the sidelines for the Big Game in 2021, Avocados From Mexico (AFM), the number one selling brand of... avocados in the United States, has announced its official return in February 2022.


December 16, 2021

Avocado Industry Welcomes Jalisco to United States Mexican Avocado Imports

The Mexican avocado industry is celebrating the addition of the Jalisco region to the United States import market,... following the recent announcement by Mexican authorities of a new agreement with the United States to allow avocado imports from the Mexican state of Jalisco, officially beginning in June 2022.


December 14, 2021

Avocados From Mexico Unveils Knowledge Hub, the Most Comprehensive Resource for Avocado Data on the Internet

This month, if you're buying an avocado in the United States, it's almost certainly from the Avocados From Mexico... brand. It's no surprise the number one selling avocado brand represents more than 99% of the avocado volume in the United States during the month of December.


October 11, 2021

Avocados From Mexico Partners with Football Legend, Drew Brees, to "Get In The Guac Zone" for The Big Game

Avocados From Mexico, the number one selling avocado brand in the U.S., is kicking off a new national shopper... marketing campaign featuring former New Orleans star quarterback and football legend, Drew Brees, to get fans ready for the ultimate "Guac Zone."


September 28, 2021

Avocados From Mexico Announces New Partnership with Susan G. Komen®

Avocados From Mexico (AFM) - the number one avocado brand in the U.S. - announced that it will be rolling out new,... limited-time pink packaging during Breast Cancer Awareness Month this October in support of the brand's first-of-its-kind partnership with Susan G. Komen®, the world's leading breast cancer organization....


September 16, 2021

Avocados From Mexico To Score Big at Retail This Fall Football Season

Avocados From Mexico (AFM) - the No. 1 selling brand of avocados in the U.S. - is ensuring shoppers have the... avocados they seek this fall football season with two new football-focused programs.


July 23, 2021

Corner Bakery and Avocados From Mexico Partner Together To Promote Menu Items with Fresh Avocado

Corner Bakery and Avocados From Mexico are partnering together to offer Corner Bakery guests flavor-forward fare... crafted using fresh, high-quality ingredients.


July 20, 2021

Avocados From Mexico Strengthens From Within to Solidify its Position Among the Most Innovative Companies in the World: Key Female Executives Promoted to Forge Ahead

The same year that Avocados From Mexico made the list of the 50 Most Innovative Companies, the trailblazing... organization seeks to strengthen from within.

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