Connected with passionate fall football fans to drive engagement and reinforce the connection between guacamole and football.
“Cinco Central” reinforced guacamole as the perfect dish for any Cinco de Mayo celebration. This program marked the first time AFM partnered with Tostitos®. Guac pairs perfectly with chips, so this partnership provided flavorful recipes sure to impress every party guest.
Avocados From Mexico launched the first of its kind Education program, which taught shoppers how to get the most out of their avocados so they are Ready When You’re Ready.
Provided party spread ideas and flavorful meal solutions to make every Big Game party a winner. AFM partnered with TABASCO® and RITAS® to bring Big Game flavor to shoppers’ game day party spreads.
During the March Basketball time frame, AFM and Smithfield® set out to increase consumption and drive sales. Partner brands inspired shoppers to take flavor over the top, by adding fresh avocados to their ordinary handhelds.