The film following the incredible journey of avocados from seed to table, is finally here!

Watch the first episode, tap the hotspots throughout the video
to learn more and tweet for a chance to win a $1,000 gift card.

I just entered for a chance to be one of four people to win a $1,000 gift card in the #Avocadoland #AvoSweepstakes. http://bit.ly/2krRP38
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Episode 2
Episode 3

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Avocadoland

With a climate that is ideal for growing avocados year-round, the Michoacán region is the
heart of Avocados From Mexico, with over 19,000 producers and more than 40 packaging
corporations working in this region to support the industry.

Despite this volume, most of the avocados come from small family farms run by second
and third-generation growers, 80 percent of whom own less than five hectares of land.
APEAM, a nonprofit organization formed to assist the Mexican avocado industry with its
export program, helps this network of family-run businesses operate as an efficient,
integrated global supply chain to meet burgeoning U.S. demand.

Need a Recipe?
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Need a Recipe?

We’ve got delicious recipes for any
time of the year thanks to our
always-in-season avocados.

The Avocado Journey
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The Avocado Journey

Ever wonder how this little green
fruit makes it all the way from farm
to table?

How-To
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How-To

From spotting a ripe avocado to
speeding up the ripening process,
we’re here to help.